In today's business landscape, corporate social responsibility (CSR) has become increasingly important as consumers demand more environmentally and socially responsible practices from companies. As a result, green marketing has emerged as a powerful tool for companies to communicate their CSR efforts to consumers. This study explores the influence of CSR on green marketing, with a focus on the impact of CSR initiatives on consumer perception and behavior towards green products. The study also highlights the challenges that companies face in implementing effective CSR initiatives and the importance of transparent communication and authenticity in green marketing campaigns. Overall, this research provides insights into the relationship between CSR and green marketing and emphasizes the importance of aligning CSR initiatives with consumer values and expectations to drive positive consumer behavior and brand loyalty