New complexes of transition metals and Schiff base were synthesized with metals Cu (II), Fe (III) and Ni (II). By condensing 3-amino-4-hydroxy benzoic acid and 5-bromo-2-methoxy benzaldehyde, Schiff base ligand was prepared. Synthesized metal complexes and Schiff base ligand were characterized by using spectroscopic techniques and physico-chemical analysis i.e. electronic absorption (UV-Visible), FT-IR, 1H-NMR & HRMS. UV-Visible spectra show red shift in metal complexes. Free ligand and its Cu (II), Fe (III) and Ni (II) complexes have different electronic absorptions spectra with certain alternations. FT-IR spectrums shows bidentate coordination of the ligand to the central metal ion. Estimated values of HRMS is in good agreement with calculated values for ligand. Molar conductance values demonstrated that metal complexes are non-electrolytic