With the emergence of this digitalization in every segment, all educational institutions must utilize digital marketing approaches to secure their online presence. The use of online and digital space has been considered a significant innovative technique contributing to the marketing and branding, along with the recruitment and growth of educational institutes. It has been observed that institutes have established specific departments and hired social media marketing experts from the industry to execute this online /social media marketing to reach out to even those students who cannot be connected or communicated directly. Therefore, the purpose of the study is to out the impact of Social Media Promotions on the Recruitment of Secondary Students located at remote locations in UG Professional Colleges in Delhi-NCR.