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ISSN 2063-5346
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IMPACT OF ENTREPRENEURIAL COMPETENCIES ON MICRO AND SMALL ENTERPRISES PERFORMANCE IN FARIDABAD: EXAMINING THE MODERATING EFFECT OF INFORMATION TECHNOLOGY

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Srilekh S , Dr. Pooja Kapoor
» doi: 10.48047/ecb/2023.12.si5.127

Abstract

This is a conceptual paper to study the effects of entrepreneurial competencies on success of businesses in the context of (MSEs) Micro and Small Enterprises with moderating effect of Information Technology. This paper argues that the IT moderates the influence of entrepreneurial competencies on success of SMEs businesses. Hence, the entrepreneurs should be competent enough to manage their relationships with their customers and suppliers to get competitive advantage

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