The goal of this study was to examine how customer relationship management factors affected Bangalore hotels' performance. The study's goal was to evaluate how aspects of customer relationship management affected how well Bangalore's hotels performed. To assess the impact of customer service (CS), customer recall (CR), customer response (CRE), and information technology-based CRM (ITCRM) on the performance of Bangalore's hotel business, four variables were chosen for this study. Using a descriptive survey, the study used a mixed-methods strategy that combined quantitative and qualitative data. 120 managers of categorised hotels in Bangalore comprised the study's sample. The study employed a straightforward random sampling method. It involves both primary and secondary data collection techniques. A systematic questionnaire was used to gather primary data. Validity and reliability tests are run as needed. In order to determine how much each hotel was using strategic management aspects of hotel performance, 40 hotels were surveyed for this study. Various statistical approaches and instruments were used to assess the correlations between the four strategic drivers. The research's most significant finding is that CRM dimensions have a favourable impact on hotel performance. The findings showed a moderately significant linear relationship between customer recall, customer service, and hotel performance as well as a moderately low significant relationship between customer response and hotel performance. There was also a highly significant linear relationship between information technology-based CRM and hotel performance. The study identified CRM attributes as the greatest tools to improve CRM dimensions. This study will go a long way towards supporting hotels in discovering and implementing CRM dimensions to improve performance. Improved performance brought about by the implementation of CRM elements will aid the hotel business in job creation, additional economic growth, and increased competitiveness of the Bangalore hospitality market.