Volume - 13 | Issue-1
Volume - 13 | Issue-1
Volume - 13 | Issue-1
Volume - 13 | Issue-1
Volume - 13 | Issue-1
This study describes the concept of consumer happiness and their various kind of buying behavior. This also describes the marketing tactics to the millennial in the age of industry 4.0. This study is conducted in the secondary research method to collect, evaluate and document the collected data to achieve the aim and objectives of the study. This study includes a detailed literature review with all the necessary images. This study wraps up with a proper conclusion with the analysis of One-way analysis of variance