In today's financial markets, exchange-traded funds (ETFs) are often regarded as an appealing investment vehicle. The present study is an attempt to explain the factors influencing the working and growth of Exchange Traded Funds in the Indian Financial Market and their suggestive measures for future growth. There are a number of different underlying index components that are used to evaluate the performance of ETFs, “Benchmark, Lower Tracking Error, Liquidity, Soft Impact Cost, Low Impact Ratio”. Purposive sampling was used to acquire data from primary sources and then analyse the results. A standardised questionnaire was used to obtain answers from workers. A total of 175 financial services sector funds’ advisers were included in the research. The researchers applied reliability tests like Cronbach Alpha and descriptive statistics like Correlation and Regression Analysis, as well as ANOVA and the t test to analyse hypothesis of data. Despite their lower costs, low effect, and lower benchmark influence than indexes, ETFs have been proven to underperform. ETFs, on the other hand, seem to have a positive correlation with tracking inaccuracy. The ETFs, however, are unaffected by benchmark.